PIVOT FOR PURPOSE

HALO PARTNERSHIPS

WHAT WE DO

HALO Partnerships deliver compelling long-term partnerships of the highest quality, bringing rights holders & brands together.

Simply put, we are investors in our passion for connecting brands, partners, and fans (your consumers) through conscious insight-driven commercial brand partnerships and experiences, delivering compelling purpose-driven outcomes where everyone wins!

COMMERCIAL CONSULTING & SALES

COMMERCIAL
CONSULTING & SALES

COMMERCIAL CONSULTING & SALES

BRAND PARTNERSHIPS
& EXPERIENCES

COMMERCIAL CONSULTING & SALES

MARKETING RIGHTS
& ASSET OPTIMISATION

HALO PARTNERSHIPS

PERMISSION TO PLAY

EXPERIENCE
EXPERIENCE
36+ YEARS

SPORTS MARKETING & SPONSORSHIPS

GLOBAL EXPERIENCE
GLOBAL EXPERIENCE
3 CONTINENTS

AFRICA, AUSTRALIA & EUROPE

DEALS BROKERED
DEALS BROKERED
+£50M

NEGOTIATED COMMERCIAL VALUE

GLOBAL SPORTING EVENTS
GLOBAL SPORTING EVENTS
5

WORLD CUPS, A GRAND SLAM AND THE PRESIDENTS CUP

SPORTS + ENTERTAINMENT EVENTS
SPORTS + ENTERTAINMENT EVENTS
+250

MANAGED & ACTIVATED

MARKETING OPTIMISATION
MARKETING
OPTIMISATION
c£35M

BUDGETS INFLUENCED & ACTIVATED

SPORTING CODES & NATIONAL TEAMS
SPORTING CODES & NATIONAL TEAMS
10

RUGBY UNION, RUGBY LEAGUE, CRICKET, CYCLING, TENNIS, FOOTBALL, & GOLF

BRANDS MANAGED (CLIENTS)
BRANDS MANAGED
(CLIENTS)
+45

GLOBAL & REGIONAL B2B/B2C INDUSTRIES

RIGHTS OWNERS (CLIENTS)
RIGHTS OWNERS (CLIENTS)
+60

RIGHTS HOLDERS & SPORTS FEDERATIONS, ATHLETES, ARTS, ENTERTAINMENT, ARENAS & TOURISM

IRONMAN ATHLETE
IRONMAN ATHLETE
4

IRONMAN RACES

HALO PARTNERSHIPS

OUR PURPOSE

HALO Partnerships made a conscious decision to shift away from the ‘sea of sameness’ to a ‘pivot for purpose' across our business ecosystem.

We are proud to support the Qhubeka Charity by donating a percentage of our revenue to such a worthy cause.

HALO PARTNERSHIPS

Our Clients,
Our Partners

Team Qhubeka ASSOS is a movement for social mobility; a purpose- led, high-performance cycling team, fighting to win on the world's biggest stage, to inspire hope and create opportunity. We race to help people to move forward with bicycles through our relationship with the Qhubeka Charity.

PURPOSE. DRIVEN.
TWO WORDS. ONE MISSION.
TEAM QHUBEKA ASSOS.

#BicyclesChangeLives

We are proud to have secured a true partnership with purpose and welcome AFEX as the Official Global FX Partner of Team Qhubeka Assos. This partnership will allow AFEX to build a presence in the sport of cycling and a percentage of revenue generated as a result of this relationship will go straight to the Qhubeka Charity.

Busby is an exciting platform with proprietary technology that vastly improves the safety of all outdoor enthusiasts uniquely without the need for additional hardware.

Busby was voted "Best Cycling Safety App 2020" by Cycling Weekly. It monitors all outdoor activities such as cycling, running, walking, hiking, e-bikes, scooters, horse riding and more, automatically detecting incidents and alerting your nominated emergency contacts if the user has been involved in an accident and is incapable of summoning assistance.

#NeverAlone

PODCAST: UNCLIPPED: DOUG RYDER

PODCAST

UNCLIPPED: DOUG RYDER

Welcome to the first episode of ‘Unclipped’ for 2021 – the unique Team Qhubeka ASSOS podcast bringing you key insights from inside Africa’s UCI WorldTour team.

The fantastic journey the team has taken to establish itself at the highest level of the sport is well known, and it featured some incredible highs; but in late 2020 the dream looked all but over.

With no major title partner secured for 2021, riders & staff were encouraged to look for employment elsewhere should opportunities to secure their own futures survived.

Miracles seemingly do happen though as founder and principal Douglas Ryder not only saved the team in securing its survival into 2021, but also his dream from extinction.

This episode with Doug reflects on unprecedented times, the team’s fighting spirit and change of course in 2021; as well as exploring the team’s unique offering to the world as a purpose-led sporting organisation seeking to make significant impact in the world.

You can listen to the episode and subscribe to the series on any podcasting platform including the following links or listen below: